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Reality

Reality is the next analysis phase of the process, where the goal is to reach consensus, narrowing the numerous issues identified (by the Audit, this Current Reality phase and Performance Review analysis …) down to a few broad categories of critical focus.

Reality aims to pinpoint competitive advantages, analyse prospects for sales and profitability, and prepare the business for strategic challenges.

Using a range of tools including situation analysis, SWOT analysis, competition ranking, customer profiling, etc., Strategypal lets you guide your clients to a clear understanding of their current reality.

They’ll see exactly:

  • how they operate
  • what they do best
  • where they lag behind the competition
  • where they can innovate and
  • how effective they are at sales, marketing, management and leadership

Working directly with managers with diverse responsibilities within the organisation, the mentor is not merely focused on sales or finance, taking instead an in-depth view of how the organisation works as a whole. This ensures that the evolving strategic improvement themes are most appropriate for the overall health of the company.

The strategic themes crystallizing in this section will lead to integrated, manageable objectives, all with a joint focus. This is the beginning of making strategic planning an integral part of day-to-day management.


Worksheets

Ready-made worksheets include:

  • Situation Analysis …
  • Competencies …
  • Working Effectively …
  • SWOT …
  • Competitors …
  • Focus 4 …
  • Profit Improvement …
  • Turnover …
  • Customers …
  • Branding …
  • Selling …
  • Marketing …
  • Operations …
  • Suppliers …
  • Innovation …
  • Leading …
  • Numbers …
  • Responsibilities …

… and, of course, you can create your own worksheets.

Features

  • Positions process as an integral element of strategic planning and execution …
  • Brings entire team’s analysis together, shared by all, reviewable by all …
  • Guides initial focus – identify issues, capture ideas, thoughts, suggestions …
  • Helps to rank, prioritise and achieve consensus …
  • Promotes, encourages, fosters communication & involvement …
  • Champions ‘succinctness’ …